23 Oct 2006
Health Equipment(HKTDC Houseware, Vol 01,2007)
Hale & Hearty
|A multiple filtering air-purifier with remote control (back) and a 4-litre steam humidifier are part of the health care range available from Win Global Electrical Appliance Ltd|
With continuing growth in the worldwide home health industry, Hong Kong manufacturers are developing more innovative products in addition to popular staples to help consumers keep fit, soothe sore muscles and provide a cleaner living environment.
For example, Win Global Electrical Appliance Ltd uses its expertise in fan production to produce air-purifiers and humidifiers.
"Our latest air-purifier, model WG-AP25, features a multiple filtering system, including a HEPA filter, an activated carbon filter, a photocatalytic air sterilizer and a negative ion generator," explains administrative officer Rita Mak. "It also includes a three-level wind speed control and nine-hour timer and is available with optional remote control."
She says that Win Global also produces an attractive range of colourful, translucent-tank humidifiers, which offer such options as adjustable air flow, ionizer, and nozzle and cleaning brush.
The ISO 9001-certified company manufactures these and other products at its 27,000-square-metre, 800-worker factory in Foshan on the Chinese mainland. Major markets are the US and Canada, and minimum orders of one FEU per product are delivered with a lead time of 4-5 weeks after order confirmation.
Mak says product prices range from about US$10-30 per item, FOB Hong Kong or the mainland.
Meanwhile, specialising in a wide range of electronic scales is OEM/ODM manufacturer Ronix Industries Ltd. "There is now a big trend to add more functions to weight scales to attract customers," explains marketing manager Bayse Wong, adding that the company's R&D department is continually looking to incorporate these into its product lines.
"For example," says Wong, "our model BBM-6336 has been available for about six months and measures bone and muscle mass, body fat and body water, as well as weight."
This sleekly-designed, CE-approved model also has an attractive tempered glass platform, selectable measurement in stones, pounds or kilograms, a 10-user memory, a tap-on function, a low battery and overload indicator and an auto switch-off function.
The BBM-6336 and other products are manufactured at the 11-year-old company's 15,000-square-foot, 200-plus-worker mainland factory in Shenzhen on the mainland.
Ronix delivers minimum orders of 2,000 units per item 4-6 weeks after order confirmation. "Europe is our biggest market but other important destinations include the US, Australia and Asia," adds Wong.
Catering to a more traditional, long-established home health product market is Chi Kuan Mfy Ltd, which produces first aid kits as a considerable proportion of its business. The range also includes convenient sewing kits.
"We were established in 1985, and we manufacture our products in Guangzhou on the mainland," explains director Lovise Li, adding that "our first aid kits are tested under the 91338EEC directive and are already FDA-registered in the US."
The company offers a full range of first aid kit contents as well as packaging. "These products are ideal for the home or the office, travel and outings in general as well as making handy gift items," says Li.
The contents can be packaged according to client preference. "For example," she adds, "model 6268 includes a pair of scissors, tweezers, first aid strips, band aids, bandages, pill bottles, cotton buds and safety pins all packed in an easily-identified white synthetic box."
Other contents may include surgical gloves, plastic bandages, a thermal blanket and triangular bandages. "We offer different packaging options, such as gift boxes, synthetic boxes, zipper bags, pouches and other alternatives that different customers may prefer," Li advises.
Chi Kuan delivers minimum orders of 30-50 cartons of 500 first aid kits per model 40 days after receipt of order confirmation mainly to Europe, North America and Southeast Asia.
Appealing to a wide range of market segments, including the home, beauty salon, caregiver and medical settings, Hong Kong Zhoulin BFS Co Ltd's seven product models claim to simulate what company owner and founder Dr Zhoulin calls the "human frequency spectrum".
The company, which claims its health care products can restore health through "resonance" and "internal thermal reaction", has patented its products and technology on the mainland and in the US, Europe, Japan, Taiwan and Australia.
"Our latest product, the Arch model WS-601, is a best seller," says marketing manager Suki Lee. "It is the most powerful we have, at 370W, and can be used for half-hour treatments placed across the body."
The Extensible Focus model WS-111 is also popular. "The adjustable height and angle features mean this model can easily be positioned to focus on one area of the body," Lee explains.
The 12-year-old, ISO 9001-certified entity claims its products can relieve and treat pain and disease, citing such potential benefits as improved blood circulation, regulation of the nervous and endocrine systems and enhancement of the immune system in addition to benefits as beauty aids and the ability to reduce stress and fatigue.
"Our biggest market used to be the mainland, but now it is Europe, which takes 40% of our exports," explains Lee, who adds that Asia is also an important destination.
Retail prices for Hong Kong Zhoulin's smaller products range from HK$1,000-13,000 each. Wholesale prices are available on request.
As is clear, from small essential items to hi-tech therapeutic aids, Hong Kong manufacturers clearly cover the broad spectrum of traditional and innovative home health appliances.
WRITTEN BY SANDRA JENNER