Product Industries- Highlight
21 March 2019
Historically focused on buyers in the US, EU and beyond, rapidly increasing prosperity on the home front has seen many of India's leading furniture manufacturers dramatically rethinking their business models and forward marketing strategies.
The routes to the ASEAN market are diverse and competitive. Hong Kong baby and maternity product suppliers need to consider the characteristics of each sales channel, including its location, market reach, management costs and the degree of control. The right retail channel can help suppliers expand their geographical coverage quickly.
The higher the household income, the higher the proportion of Chinese consumers have purchased bespoke products, with the portion of those having ordered custom furniture reached 52%. Sam Ke, president of Suofeiya Home Collection, spoke about the latest trends in the mainland custom-furniture market, consumer demands and preferences.