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Baby and Child Products in China: Toy Purchase Patterns and Preferences

2 Nov 2017

HKTDC conducted a survey on the Chinese market for baby and child products. The survey results show that mainland parents spend RMB343 a month on toys on average. 90% of respondents had bought educati...Read More


Baby and Child Products in China: Clothing and Accessories Purchase Patterns and Preferences

26 Oct 2017

HKTDC conducted a survey on the Chinese market for baby and child products. The survey results show that mainland parents spend RMB524 a month on baby and child clothing and accessories on average. Th...Read More


Baby and Child Products in China: Food Purchase Patterns and Preferences

18 Oct 2017

HKTDC conducted a survey on the Chinese market for baby and child products. The survey results show that mainland parents spend RMB826 a month on baby and child food on average. When choosing baby and...Read More


Baby and Child Products in China: Safety and Quality Prove Paramount Concerns

12 Oct 2017

HKTDC conducted a survey on the Chinese market for baby and child products. The survey shows that over 90% of the respondents say they are always mindful of publicity and reports on the safety of baby...Read More


Junior Takes on Adult Trends Dominate New York Kid's Fashion Event

9 Oct 2017

A drive to mini-me their kids has seen many parents keen to purchase cut-down, grown-up fashion styles for their brood, with some exhibitors at the Children's Club expo offering matching outfits for m...Read More


China’s Baby Products: How Franchising Enabled One Shanghai Company to Develop Private Brands

6 Sept 2017

Shanghai-based Yunyinglian operates more than 3,000 Alaxiaoyou mother-and-baby franchised stores. It has also developed a number of private labels for assorted mother and baby products. In 2017, it op...Read More


China’s Baby Products: How M-commerce is Driving Change in the Childrenswear Retail Market

30 Aug 2017

In 2016, mainland retail and logistics giant Bailian Group launched iBailian, an omni-channel e-commerce platform. In addition, it also tapped into the mobile commerce (m-commerce) channel with mobile...Read More


Safety Eclipses All Other Concerns at Shanghai Mother and Baby Show

18 Aug 2017

This year's Children Baby Maternity Expo saw a wide range of safety concerns topping the agenda of exhibitors and buyers alike, with this applying equally to food, fashion, bath mats, virtual reality ...Read More


Innovative Photography Services Dominate China Wedding Show

4 Aug 2017

Gone are the days when the China Wedding Expo attracted marrying couples and honeymoon providers, now it's all about photographers being wooed by technical innovators and providers of esoteric ways of...Read More


Marketing Maternity and Baby Goods on WeChat

12 July 2017

Recently, many e-commerce businesses have been actively developing mobile marketing apps. Gloctech Pty Ltd. has established Ma Ma Lian Meng and Oct Momy on WeChat to sell goods and to target different...Read More


Characteristics of the Children’s Goods Market in Western China

5 July 2017

Sichuan Rong Sheng Da Business is a provincial-level agent in the Sichuan-Tibet-Chongqing region. The company currently sells more than 80 medium-to-high-end baby and children’s goods brands. Besides ...Read More


China’s Baby Products: Using Brand Strategy to Target Different Segments of the Childrenswear Market

27 June 2017

As average personal spending levels have gone up in China, there has been a corresponding demand from parents for a more diverse and high-quality choice of clothing for their children. In this intervi...Read More


China’s Baby Products: How Innovation Saw One Hong Kong Company Master the Mainland Market

14 June 2017

In its early years, Fu Hong kidsme Ltd of Hong Kong carried out production in the Chinese mainland for a number of international brands on an OEM and ODM basis. The company then moved gradually into t...Read More


Surging Vietnam Baby Market Excites Exporters Across Southeast Asia

23 May 2017

With rising birth rates and growing affluence, the Vietnamese maternity and baby market is expected to be worth US$5 billion within the foreseeable future, developments that have proved to be an irres...Read More


Cardboard Beds and Parents' Products to the Fore at US Kids' Show

9 Feb 2017

As well as the latest offerings from all the expected names in the global child and baby products' business, the ABC Kids Expo also featured a host of items that began life as problem-solving innovati...Read More


Early Learning and Local Licensing Dominate Moscow Kids' Show

4 Jan 2017

Despite on-going economic uncertainties, Russian parents continue to prioritise spending on early learning products, while the country's resurgent animation industry spurs massive growth in the sale o...Read More


Running a Dedicated E-commerce Platform for Mainland Mothers

20 Dec 2016

BeiBei (beibei.com) positions itself as an e-commerce platform dedicated to the needs of mothers. Apart from selling mother-and-baby products, BeiBei has set up a cross-border e-commerce channel, glob...Read More


Back Stories and Animal Prints Set the Style for US Kids' Fashion

4 Oct 2016

Playtime New York, the 13th iteration of North America's leading trade show in the kids' fashion sector, saw demand peak for edgier urban looks, items of clothing that actually tell a story, matching ...Read More


Own-label Latest Tactic for Success in Russian Kids' Goods Sector

14 Sept 2016

With spend returning, children's product sector is the new battleground on the Russian High Street....Read More


China’s 13th Five-Year Plan: Business Opportunities Under the Two-Child Policy

24 June 2016

China’s 13th Five-Year Plan sets out that a two-child policy is to be implemented across the board, allowing all couples to have a second child. Meanwhile, members of the mainland’s only-child generat...Read More

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