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Decorative Clocks(HKTDC Watch & Clock, Vol 02,2006)

Tempting Timepieces


Printed glass clocks in colourful hues, such as these versions with delightful flower and bear patterns, are typical items produced by Nextime (HK) Ltd

The Egyptians had no idea what they were starting when they built the earliest clocks around 3500 BC, establishing obelisks that divided the day into four parts.

These days clocks are far more than simply functional timekeepers - they are fashion items and ornaments in most homes and many of them come from Hong Kong.

A world leader when it comes to producing high quality, competitively priced watches, Hong Kong is equally proficient when it comes to decorative clocks, with a number of major exporters enjoying an expanding trade.

Nextime (HK) Ltd is one such company, with a range of wall and table clocks that are exported to Europe, the US and parts of Asia. "Our most popular products are colourful, printed glass clocks," says general manager Angela Lee.

Typical of the six-year-old company's offerings is the bright, colourful and distinctive 40cm Bravo Bear, a playful clock which would delight children of all ages and the young-at-heart. "The trend is towards unique and highly creative designs," Lee observes. "Strong colours are also important."

Nextime, which manufactures wall and table clocks and lamps, has its own NeXtime brand name and produces 50,000 items a month at partner factories on the Chinese mainland. "Minimum order quantity is 500 pieces per colour or design delivered 35 days after order confirmation," Lee adds.

Divine Creations Mfg, meanwhile, specialises in manufacturing wooden clocks at a 200,000-square-foot, ISO 9001-certified factory in Dongguan on the mainland.

The nine-year-old company's 300 workers produce elegant pendulum wall clocks and wall and table clocks that are sold in North America, Europe and the Middle East. "Our most successful products are large wall clocks," says general manager Andy Lau, adding that the business is very competitive.

Lau claims that Divine Creations, which has its own Divinity brand, is one of the leading players in the market. "We specialise in jumbo wall clocks and now have more than 100 designs," he says. "We supply minimum orders of 150 units 45 days after order confirmation."

Another company that believes in pendulum power is Shinfuku Electronics (HK) Ltd, which produces an elegant pendulum wall clock that is "easily" the firm's top-selling product according to manager Josephine Chan.

"The pendulum wall clock has a melody and an in-built alarm," she explains, adding that other popular items include Shinfuku's decorative table clocks that feature 16-hour melody or Westminster chimes and rotating pendulums decorated with figures or spheres.

The 39-year-old company manufactures its own Telesonic brand using quartz sourced from Japan and ICs from Taiwan, while various other parts are obtained from Korea, Germany and the mainland.

These are processed at a 35,300-square-metre, 650-worker factory in Guangzhou on the mainland that has ISO 9001 certification and produces 250,000 items a month.

"Our best markets are currently Japan, Europe and the US," Chan says, adding that she sees continued demand for the high-end products in which Shinfuku specialises. "Minimum orders are 1,000 items delivered 35-45 days after order confirmation."

Similarly confident is Century Way Industrial Ltd marketing manager Hera Wong, whose company offers a variety of timepieces including the popular skeleton clock that exposes the movement in an attractive frame.

"The skeleton clock is our leading product," says Wong, adding that the company's most successful markets are the US, Europe and the Middle East. "The skeleton is a trend-setting model, of which we are extremely proud."

Century Way sources raw materials principally from the mainland for processing at a 120-worker factory in Dongguan. "We require a minimum order quantity of 300 pieces per model, which can be delivered 30-45 days after order confirmation," Wong adds.

Wood is also a key component of the clocks manufactured by Manhattan Furniture & Accessories Ltd, typical of which is a striking wood/resin desk clock.

"The desk clock is probably our best-selling line," says marketing manager Simon Chan, adding that Manhattan Furniture also produces a similar wall clock.

Both these and other models are manufactured at an ISO 9000-certified factory in Shenzhen on the southern mainland that covers some 300,000 square feet and employs 650 workers.

"Our main market is the US, but our products also sell well in the Middle East," Chan reveals, noting that Manhattan Furniture delivers US$5,000 minimum order values 45-60 days after order confirmation.

Taking a different approach is Chi Lik (Kong Kee) Investment Ltd, which uses K9 crystal from the mainland in its elegant desktop clocks that are exported to Australia, Taiwan and Malaysia.

The 16-year-old company's products are manufactured at ISO 9001-certified factories in Dongguan and Zhejiang Province on the mainland that together employ some 200 staff.

"Our desk clocks are available in minimum quantities of 500 items delivered approximately one month after order confirmation," Chi Lik spokesperson Helen Tam says.

So, while the Egyptians may have invented the clock, Hong Kong timepiece manufacturers have created a myriad of decorative clocks that add a touch of elegance to home or office.



Contact Details:

Beautimax Ltd
Flat A, 22/F, Mai On Ind Bldg
17-21 Kung Yip St, Kwai Chung
New Territories, Hong Kong
Tel: 852-2410-8105
Fax: 852-2428-6792
Web: www.beautimax.com.hk

Century Way Industrial Ltd
Rm 4, 6/F, Blk A, Hi-Tech Ind Centre
5-21 Pak Tin Par St, Tsuen Wan
New Territories, Hong Kong
Tel: 852-2413-5008
Fax: 852-2413-5811
Web: www.century-way.com

Chi Lik (Kong Kee) Investment Ltd
3/F, Blk F, Stage 2, Kingswin Ind Bldg
32-50 Lei Muk Rd, Kwai Chung
New Territories, Hong Kong
Tel: 852-2481-8656
Fax: 852-2485-1941
Web: www.chilik.com.hk

Divine Creations Mfg
Rm 304, Oriental Centre
67-71 Chatham Rd South
Tsim Sha Tsui, Kowloon, Hong Kong
Tel: 852-2543-9086
Fax: 852-2543-9087
Web: www.divine.com.hk

Manhattan Furniture & Accessories Ltd
20/F, Goodwill Ind Bldg
36-44 Pak Tin Par St, Tsuen Wan
New Territories, Hong Kong
Tel: 852-2492-0000
Fax: 852-2411-6055
Web: www.manhattanfurniture.com.hk

Nextime (HK) Ltd
Units 1810-11, Sterling Centre
11 Cheung Yue St, Cheung Sha Wan
Kowloo, Hong Kong
Tel: 852-2944-8678
Fax: 852-3583-2814
Web: www.nextime.com.hk

Shinfuku Electronics (HK) Ltd
Rm 1209, Hewlett Centre
54 Hoi Yuen Rd, Kwun Tong
Kowloon, Hong Kong
Tel: 852-2790-0433
Fax: 852-2790-1613
Web: www.telesonic.com.hk