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Building Green Houses(HKTDC Enterprise, Vol 04,2007)

Hong Kong Houseware Fair


Environmentally-friendly household products should continue to be in high demand at the Hong Kong Houseware Fair, to be held from April 21-24 at the Hong Kong Convention and Exhibition Centre.

An industry survey of 415 exhibitors and 706 buyers at last year's event found that more than two-thirds of buyers polled said environmental protection had become a key concern in sourcing.

Some 74% of the interviewees around 10% more than the previous year - said they would source more "green" products in the next three years.

On average, 38% of the houseware items sourced were green products, although nearly 40% of the surveyed buyers said they still found it difficult to source these items in the Asia-Pacific region.

According to buyers interviewed, the most popular green products are those that use environmentally-friendly packaging, recycled materials, lead-free and halogen-free materials and are efficient in terms of energy consumption.

Buyers predicted that environmentally-friendly and antibacterial materials would continue to be popular in the cookware and tableware sectors that are steady sellers in most major markets.

The majority of buyers interviewed were also looking for household products, especially bathroom accessories and home decorations, with licensed characters such as classic cartoon and movie characters.

These and a myriad other items will be available at the Hong Kong Houseware Fair 2007, which will also feature such special highlights as:

  • Hall of Elegance - a theme section dedicated to showcasing top-of-the-range brand names and designers
  • Posh Corner - an extraordinary premium section presenting stylish and exquisite home-living items

Organised by the Hong Kong Trade Development Council, the annual Hong Kong Houseware Fair is the largest of its kind in Asia and last year attracted more than 2,300 companies from 36 countries and regions.

This year's event is almost certain to be bigger, better and brighter than ever and will further underscore the Hong Kong Houseware Fair's acknowledged leadership role among exhibitors and buyers worldwide.