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Captivating Chic(HKTDC Enterprise, Vol 04,2008)

Apparel & Fashion Accessories

Hong Kong-based Hilton Fur and Leather (HK) Ltd offers a soft and warm cashmere shawl with fringe and rabbit fur details

Unusual and stunning best describe this season's apparel and fashion accessories

Eye-catching distinctive designs are gaining popularity in the global apparel and fashion accessories market, and Asian suppliers are responding with unusual and innovative examples.

Certainly this is the case with Belcris Int'l Fashion Accessories, which uses wood, coconut shells, fibre and other natural raw materials from the Philippines to create jewellery that appeals to women in Spain, Italy and other parts of Europe.

"We regularly update our products with new designs to reflect the latest trends," says Manager Isabel Yu, pointing out that among Belcris' new jewellery lines are the Wood Geometric Collection and the Out of Africa Collection.

Natural feel

"In the Wood Geometric Collection, almost everything has a natural wood element, combined with shells and leather necklines," elaborates Designer Eldie Navarce.

The collection consists of more than 50 pieces, including fashion necklaces that feature rectangular wooden components, some in light tones and others darker. One model has small wooden beads for added variety.

Another necklace has wood and shell pieces of different shapes - such as round, oval and square - strung vertically to form an elongated pendant.

"We avoid using just one shape in a design because it would look monotonous," says Mr Navarce. "Round, rectangular, elongated and triangular shapes must accentuate each other."

The Out of Africa Collection, on the other hand, has a strong "ethnic flavour" with feathers and dyed wood. Some fashion necklaces in the series feature grey-blue tie-dyed feathers, painted wooden pieces and shell elements. One model is predominantly brown in colour, with wooden discs, metallic finish and leather string.

"We enriched some ethnic combinations by adding rhinestones and resin," Mr Navarce advises, noting that unit prices for the firm's necklaces range from US$1-3 FOB Cebu.

Furry fun

Working in a completely different niche, Hilton Fur and Leather (HK) Ltd offers newly designed jackets and accessories in real fur. The company serves global markets using mink, fox, raccoon, rabbit and coyote fur from farms in Finland, Canada, the US and China.

Fur mixes and matches fashionably with other clothing, maintains Sales Manager Vivian Wong, adding: "We supply many materials and styles with high quality at reasonable prices."

Ms Wong says it pays to work closely with the fashion business. "We create accessories to match wedding gowns or evening dresses, and we also do lots of trimmings on, for example, down jackets."

The firm can offer almost any size and colour, and has a range of dyed brown, black, pink, ivory, purple and red accessories. "We have about 50 colours in stock in different materials," says Ms Wong.

A knitted rabbit-fur scarf with detailed decorative flowers carries a unit price tag of about US$70 FOB Hong Kong, while a knitted fox-fur scarf with decorative cotton lace sells for US$29.

Hilton's adjustable fur-cuffs can button onto the sleeves of jackets or sweaters. "They're good to match with cashmere shawls," advises Ms Wong.

Crystals placed amid fur add uniqueness to a fox-fur wrap-around neck warmer measuring 4x65cm with a convenient clasp to hold it firmly in place. This item is unit-priced at US$25.

Hilton's fur accessories cover a wide price range, with fox-fur items, for example, going for US$20-300 apiece.

"On quality, we try to meet every customer's request," Ms Wong says. "For our own brands, we go to higher-quality and more fashionable items. But some customers are sensitive to prices. So we also offer items that can be attractively priced and go to mass production."

Warmly wrapped

Also focusing on warmth is Nantong A&C Accessories Co Ltd, whose product portfolio includes fashionable knitted hats, gloves, mittens, scarves, shawls, and children's wear.

"Every season we add hundreds of items," says Products Executive Zhu Jia. "A big order can number up to one million pieces."

Setting unit prices at US$0.50-3.00 FOB Shanghai, the company sells mainly to the US (notably Target stores), South America (especially Chile), Europe and Japan.

"We're strong at knitting. We can achieve quality at attractive prices," Mr Zhu says.

The hip and trendy will also like the fashion jewellery, hair accessories and bags from Hammerhead Shark Ltd. "People in Asia and the Middle East appreciate that our designs are really different from most that they see," declares General Manager Thomas Bettan.

The firm uses plastic, metal, wood and shells of different origins such as India, Indonesia, the Philippines and China. Unit prices vary, usually from US$0.20-8.00 FOB Hong Kong.

"Our parent firm is French, and we have a design office in Paris and 30 years' experience," Mr Bettan says. "Our Hong Kong enterprise began three years ago. We supervise production at more than 200 factories across Asia, and we have enough experience to anticipate and follow the fashion trends."

With such aptness on the part of suppliers, apparel and fashion accessories are certainly able to sate every need and whim.


Belcris Int'l Fashion Accessories
Plaridel St, Alang-Alang
Mandaue City, Cebu
The Philippines 6014
Tel: 6332-345-3205
Fax: 6332-343-9864
Web: -
Year Established: 1991
Major Product Categories: fashion accessories and bags
Brands & Certificates: -
Minimum Order: 120 pieces/ US$2,000
Monthly Production: 5,000 pieces for special designs, 10,000 pieces for basic designs
Delivery Time: 30-45 days
Factory Size & Location: -
Workforce: -
Hammerhead Shark Ltd
Unit B, 9/F, Blk 1
Leader Ind Centre
188-202 Texaco Rd
Tsuen Wan, New Territories
Hong Kong
Tel: 852-2612-0060
Fax: 852-2612-0710
Web: www.hhsbijoux.com
Year Established: 2003
Major Product Categories: fashion jewellery, hair accessories and bags
Brands & Certificates: -
Minimum Order: US$2,000
Monthly Production: -
Delivery Time: stock
Factory Size & Location: India, Indonesia, China, The Philippines
Workforce: -
Hilton Fur & Leather (HK) Ltd
Rm 1102
Heng Ngai Jewelry Centre
4 Hok Yuen St East
Hung Hom,
Hong Kong
Tel: 852-2334-7381
Fax: 852-2774-6782
Web: www.hiltonfur.com
Year Established: 1982
Major Product Categories: real fur and leather garments and accessories
Brands & Certificates: Le Rose, Hestia
Minimum Order: -
Monthly Production: -
Delivery Time: 3-4 weeks
Factory Size & Location: Guangzhou, Shenzhen
Workforce: -
Nantong A&C Accessories Co Ltd
115 Cheng Shan Rd
Nantong City, Jiangsu Province
Tel: 86-513-8572-0901
Fax: 86-513-8572-0938
Web: www.ntanc.com
Year Established: 2000
Major Product Categories: fashion hats, gloves, scarves and kids' wear
Brands & Certificates: -
Minimum Order: -
Monthly Production: -
Delivery Time: 45-60 days
Factory Size & Location: Nantong
Workforce: 200
St. Silk Road Co Ltd
No. 205 Xinchang Dadao Middle Rd
Xinchang 312500,
Zhejiang Province
Tel: 86-575-8603-4875
Fax: 86-575-8602-3720
Web: www.sailisilk.cn
Year Established: 2005
Major Product Categories: scarves, shawls, shirts
Brands & Certificates: -
Minimum Order: 300 pieces for normal/regular, 500 pieces for special
Monthly Production: -
Delivery Time: 45 days
Factory Size & Location: 10,000 square metres; Zhejiang
Workforce: 500

Sun Co
22 Wing Kut St
Hong Kong
Tel: 852-2815-3006
Fax: 852-2581-3959
Web: -

Year Established: 1986
Major Product Categories: fashion accessories
Brands & Certificates: -
Minimum Order: 100-200 pieces
Monthly Production: -
Delivery Time: 60 days
Factory Size & Location: -
Workforce: -