HKTDC Hong Kong International Lighting Fair 2011 (Spring Edition) Fair Review
Green Glow, Leading Lights
|The HKTDC Hong Kong International Lighting Fair
2011 (Spring Edition) proved a beacon for buyers
seeking eco-friendly lighting items
Some 650 exhibitors from 12 countries and regions — an increase of 70% on last year —demonstrated new, innovative products for domestic, commercial or architectural lighting needs.
Reflecting strong demand for environmentally sound lighting products, more than 460 exhibitors were grouped into the fair’s LED Lighting and Green Lighting zones — twice as many as last year.
“The trend in the industry is the energy-saving LED,” said Flora Yuen, Sales and Merchandising Manager for Hong Kong firm Matrix Holdings Ltd, which displayed an earth-friendly line of light sources including UL- and CE-approved 5W LED light bulbs and T8 LED tubes.
She believed LED lighting is poised to get a boost from the increasing energy-saving awareness among global consumers, especially after Japan’s nuclear power plant problems.
“For example, there were news reports that the Japanese government had asked its people to switch to LED lighting to cut energy use,” she said.
Ms Yuen noted that the compact-fluorescent-lighting (CFL) bulb used to be a popular replacement for the incandescent bulb, which loses plenty of energy in the form of heat.
The CFL bulb, while much more energy efficient that the incandescent bulb, uses toxic mercury and therefore requires careful handling in the recycling phase — which is not a problem with the LED. “About 80% of LED bulbs can be successfully recycled,” she advised.
The holy grail in the industry is a replacement for the 60W incandescent bulb, according to Ms Yuen. “We are still working on this, but we are developing a 10W LED bulb that we will launch in about two months.”
Fellow exhibitor Creative Technology HK Ltd was equally convinced of the LED’s growth potential. “With improvements in chip technology and product design, a greater number of businesses will make the switch to LED lighting,” Marketing Manager Kenneth Yang predicted.
The Hong Kong firm displayed its Mabushi series of LED dimmable 6W and 9W LED ceiling lamps with remote control for adjusting the brightness and light colour temperature — from cool to warm white — of up to six groups of lamps. “This system is suitable for all types of commercial premises and the home,” maintained Mr Yang.
Not to be outdone, Kome Technology (HK) Co Ltd claimed to have produced the world’s first vibration-sensor LED light. “These lights automatically switch on when there is a gentle vibration,” explained Sales Manager Stanley Woo.
“They are fashionable and slim – only 14mm thick. They are set on an innovative, adjustable trestle, and are wireless and easy to install. Most of our production is bought by makers of kitchen fittings and cupboards.”
Similar LED sensor lights that switch on by vibration were also shown by iPlus Technology Ltd (HK). “They are housed in three-inch round, easily attachable cases. They can be used to light hallways and stairs, closets, cabinets and storage spaces — places you want to have light only temporarily,” Sales Manager Jason Liu explained. “They can be set to turn off in 30 seconds or 60 seconds.”
|Hong Kong manufacturers are renowned
for high quality, competitively priced
“This trend of applying LED technology in all sorts of lighting products will continue and you will see it used in higher-quality products as well,” predicted Mr Liu.
The LED is similarly the staple of Hong Kong exhibitor nkCharms Co Ltd. “What makes LEDs so interesting is that there is a whole new world of lighting applications that haven’t been possible before,” noted Head of Design Dennis Vetu.
A good example was the company’s E-Laura series of LED lights mounted on lustrous aluminium alloy stems that can be adjusted to highlight display items such as jewellery or watches placed in a showcase.
“Inspired by the bamboo stalk, the stem can be shortened or lengthened by adding or removing sections. The intensity of the light can be altered by adding or removing LED bulbs, which are attached to the stem via a unique wireless, magnetic ball joint that allows multi-directional lighting,” explained Mr Vetu.
Another creative exhibit was a table with a polished bamboo surface, beneath which was a large board of LED lights patterned in the shape of a large willow tree. Switched on, the warm golden glow of the tree shows through the bamboo surface to create an elegant light painting.
Meanwhile, Germany’s ECONLUX joined hands with the Chinese mainland’s inLEDco to marry European technology and innovation with Chinese engineering and pricing, creating a versatile, energy-saving, long-lasting and highly recyclable spotlight.
“The inspiration comes from industrial design. The spotlight has a very modern, plain shape,” explained Stefan Immke, International Sales Executive for ECONLUX.
The indoor-outdoor spotlight is made of high-grade aluminium and uses 25W LED bulbs as well as 35W high-intensity discharge or 50W fluorescent tubular lighting.
“The system is mercury-free and maintenance-free and has 35,000 hours’ lifetime expectancy, which is equal to 12 hours a day for about 10 years.” claimed Mr Immke. “This is a good way to keep the carbon footprint very low — and this is the future of lighting.”
Carbon emissions were also a major concern for Hong Kong exhibitor MRC Technology Int’l, whose initials stand for “Mission to Reduce Carbon”. “We have developed and patented an innovative technology that greatly reduces the number of fluorescent tubes used in indoor and outdoor advertising light boxes and improves the efficiency of those used,” claimed Managing Director Eddie Huang, adding that the system uses T5 fluorescent tubes.
“This results in a 50-70% reduction in energy consumption, an overall 30-40% brighter picture and much lower maintenance costs over time. With this system, all the light is thrown to the front, which is where you want it in advertising,” he said.
“Many of the big brand advertisers are very conscious of their image and want to be seen to be reducing their carbon footprint.”
Comprising also the Decorative Lighting, Lighting Accessories, Parts & Components, Lighting Management, Design & Technology and Technical Lighting zones, the HKTDC Hong Kong International Lighting Fair 2011 (Spring Edition) was truly a world of bright ideas.